39 Strong Contest

Terms & Conditions


“39 STRONG CHALLENGE” (the “Promotion”)

Official Rules and Regulations (“Rules”)


Participation in the Promotion constitutes full and unconditional agreement and acceptance by each Participant of the Rules, which are final on all matters relating to the Promotion.

  1. Start and End Date: The Promotion begins at 9:00a.m. EDT on April 1st, 2018 (the “Promotion Start Date”) and ends 11:59pm EDT on April 25th, 2018 (the "Promotion End Date") (collectively, the “Promotion Period”).
  2. Prizing: There is one (1) Grand Prize available to be won. The Grand Prize must be accepted by a winning Participant as awarded, is not assignable, and cannot be exchanged or substituted or combined with any other offer. The Grand Prize is not redeemable for cash or credit in part or whole.

Grand Prize: Prize consists of one (1) all-inclusive trip for two (2) to a Punta Cana, Dominican Republic with Air Canada Vacations, including 7 nights’ standard accommodation and round trip economy air fare from Toronto. Approximate retail value $4,500.00*.

Travel blackout dates may apply. Travel must be used by date to be determined by Air Canada Vacations. No changes permitted to reservations once date of travel is confirmed. The winning Participant and his/her guests must travel on the same travel dates. Destination and hotel accommodation to be determined by Air Canada Vacations.


The Grand Prize may not be used towards an Aeroplan mileage accumulation program, or any other frequent flyer program. Air and hotel is subject to availability. Reservations are subject to complementary allotment and may not be available even if rooms and /or air are available on the brand specific website or through another travel partner. The Grand Prize winner and his/her traveling companion are solely responsible for all costs not expressly described herein including, without limitation, all air departure taxes, in-flight meals, beverages, headsets, in-flight entertainment, optional seat selection, checked luggage charges, ground transportation, gratuities, optional excursions, merchandise, telephone calls, insurance together with any required travel documentation, all personal expenses of any kind or nature, additional meals, beverages, together with any applicable overnight layover. Flight dates and hotel accommodation are subject to change without notice or compensation. Grand Prize winner and his/her traveling companion are also solely responsible for all costs incurred to and from the departure point as the Grand Prize originates and terminates there. It is the sole responsibility of the Grand Prize winner and his/her traveling companion to obtain all necessary travel documentation including passports. Other terms and conditions as determined by Air Canada Vacations may apply.

* prize value reflects retail value, actual cost to GoodLife may be less.


  1. How to Participate

To enter:

  • Upload, to your twitter or Instagram account, a photograph of yourself and tell us what makes you strong; and
  • Include the hashtag (#GL39strong).


Entries must include all of the required components in order to be accepted and entered for the Random Selection.

Each person submitting an entry is referred to in these Rules as a “Participant”.

There are no limits on the number of entries each Participant can submit during the Promotion Period.


No Purchase Necessary: There is no purchase necessary to participate.

Participants will require a twitter or an Instagram account to enter. Internet access and/or cellular data is required to participate.

Inappropriate Content: Obscene, provocative or otherwise questionable content will not be considered. GoodLife retains the sole discretion as to what constitutes inappropriate content.

By entering the contest, entrants agree to have their submitted name and photograph displayed on GoodLife’s website, social media and marketing channels, and used by GoodLife for any purpose, at any time, without any fee or other form of compensation.

These Rules are available on-line at www.goodlifefitness.com.

  1. How to Win: At 9:00a.m. EDT on May 2, 2018, one post submitted during the Promotion Period will be selected at random (the “Random Selection”). The first Participant whose post is selected from the validly completed entries received during the Promotion Period will be eligible to receive the Grand Prize, subject to fulfilment of all of the requirements of the Promotion.

GoodLife will attempt to contact a Participant whose entry is selected by twitter or Instagram between 9:00 a.m. and 5:00 p.m. (EDT), for a period of two (2) days after the Random Selection date or any further redetermination has occurred. If all conditions to receive the Grand Prize are not completely satisfied within the time frame specified above, GoodLife may conduct a further random selection to determine a further potential Prize winner until the available Grand Prize has been awarded. The determination process will continue until the Grand Prize has been awarded, or May 16, 2018, whichever is sooner, whereupon any unawarded Prize will be cancelled. Any Participant whose name is randomly selected for the Grand Prize must (i) on request, review and complete the liability/publicity release attached and satisfy all applicable Rules to be eligible to receive the Grand Prize; and (ii) correctly answer, unaided, a time-limited mathematical skill-testing question.

  1. Chances of Winning: Chances of winning a Prize will depend on the number of eligible entries received during the Promotion Period.
  2. Eligibility: The Promotion is open to legal residents of Canada, other than residents of Quebec, who are of the age of majority in their respective Province or Territory of residence. The Participant who wins the Grand Prize must be legally able to travel to the Dominican Republic and have any and all necessary documentation as may be required for presentation to Canadian and international customs and airport personnel.

The Promotion is NOT open to employees, representatives or agents of GoodLife, its subsidiaries, affiliates, franchisees, advertising and promotional agents, or members of their respective families and persons with whom they are domiciled.

GoodLife shall have the right at any time to require proof of identity and/or eligibility to participate in the Promotion. Failure to provide such proof may result in disqualification. All personal and other information requested by and supplied to GoodLife for the purpose of the Promotion must be truthful, complete, accurate and in no way misleading. GoodLife reserves the right, in its sole discretion, to disqualify any entrant should such an entrant at any stage supply untruthful, incomplete, inaccurate or misleading personal details and/or information or who fails to comply with these Rules.

  1. General Rules: GoodLife reserves the right to terminate, cancel, suspend and/or modify the Promotion without liability and without prior notice if any factor interferes with its operation as contemplated by these Rules, including but not limited to any fraud, virus or other technical problem which corrupts the administration, security, or proper operation of the Promotion. GoodLife is not responsible for theft, defects, and human errors including negligence, which may result in the failure of GoodLife to award a Prize. By participating in the Promotion, Participants: (a) agree to comply with and be bound by these Rules and the decisions of GoodLife, which shall be binding and final in all respects; (b) release GoodLife from all liability, loss, harm, damages, cost or expense arising out of participation in the Promotion, participation in any Promotion-related activity or the acceptance, use, or misuse of a Prize, including but not limited to costs, injuries, losses related to personal injuries, death, damage to, loss or destruction of property, rights of publicity or privacy, defamation, or portrayal in a false light, or from any and all claims of third parties arising therefrom, or in connection with the awarding, receipt, possession, use and/or misuse of a Prize; (c) grant to GoodLife the unrestricted right, in GoodLife’s sole discretion, to produce, reproduce, publish, broadcast, communicate by telecommunication, exhibit, distribute, adapt and otherwise use or re-use the winning Participant’s name, photograph, likeness, voice and biography, in any and all media now known or hereafter devised, in connection with the Promotion and the promotion and exploitation thereof; (d) grant to GoodLife the right to use his/her name, mailing address, telephone number, and e-mail address (“Personal Information”) for the purpose of administering the Promotion, including but not limited to contacting and announcing the winner and agree to be contacted by GoodLife by mail, telephone and/or email; (e) grant to GoodLife the right to use his/her Personal Information for publicity and promotional purposes relating to the Promotion, in any and all media now known or hereafter devised, without further compensation unless prohibited by law; (f) acknowledges that GoodLife may disclose his/her Personal Information to third-party agents and service providers of GoodLife in connection with any of the activities listed in (d) and (e) above; and (g) acknowledges that GoodLife makes no warranty, representation, or guarantee, expressed or implied, in fact or in law, relative to any Prize, and disclaims all liability for the provision, quality or nature of any third-party products or services provided to a Prize winner.

GoodLife reserves the right, in its sole discretion, to disqualify any Participant found to be: (a) violating the Promotion Rules; (b) tampering or attempting to tamper with the entry process or the operation of the Promotion; and/or (c) acting in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person.


GoodLife assumes no responsibility or liability for lost, late, unintelligible/illegible, falsified, damaged, misdirected or incomplete entries, notifications, responses, replies or any release, or for any computer, online, software, telephone, hardware or technical malfunctions that may occur, including but not limited to malfunctions that may affect the transmission or non-transmission of an entry. GoodLife is not responsible for any incorrect or inaccurate information, whether caused by website users or by any of the equipment or programming associated with or utilized in the Promotion or by any technical or human error which may occur in the administration of the Promotion. GoodLife assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft or destruction or unauthorized access to, or alteration of, entries. GoodLife is not responsible for any problems, failures or technical malfunction of any telephone network or lines, computer online systems, servers, providers, computer equipment, software, e-mail, players, or browsers, on account of technical problems or traffic congestion on the Internet, at any website, or on account of any combination of the foregoing. GoodLife is not responsible for any injury or damage to Participants or to any computer related to or resulting from participating or downloading materials in this Promotion. Participant assumes liability for injuries caused or claimed to be caused by participating in the Promotion, or by the acceptance, possession, use of, or failure to receive a Prize. GoodLife assumes no responsibility or liability in the event that the Promotion cannot be conducted as planned for any reason, including those reasons beyond the control of GoodLife, such as infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or corruption of the administration, security, fairness, integrity or proper conduct of the Promotion.


The Promotion is void where prohibited by law and is subject to all applicable federal, provincial and municipal laws and regulations. All incidental costs and expenses not specifically referred to herein, including but not limited to taxes, (other than GST or HST and PST where applicable which are included in the Prizes), are the sole responsibility of winners. No cash or other substitution may be made, except by GoodLife, who reserves the right, in its sole discretion, to substitute a Prize with another prize of greater or equal value in the event that a Prize is unavailable or cannot otherwise be awarded as described. Any and all disputes, claims and causes of action arising out of or connected with this Promotion, or a Prize awarded, shall be resolved individually, without resort to any form of class action. Claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Promotion, but in no event legal fees or disbursements. Except where prohibited, all issues and questions concerning the construction, validity, interpretation and enforceability of these Rules, or the rights and obligations of the Participant and GoodLife in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the Province of Ontario and the federal laws of Canada applicable therein, without giving effect to any choice of law or conflict of law rules. Should any provision of these Rules be deemed unenforceable or invalid, the other provisions of these Rules shall remain in full force and effect. GoodLife’s failure to enforce any provision of these Rules shall not constitute a waiver of that or any other provision.


Each potential winner will be required to sign GoodLife’s form of declaration of compliance and release which confirms compliance with the rules and releases GoodLife from all liability with respect to the Participant’s participation in this Promotion and the awarding, use and misuse of the Grand Prize. The executed declaration of compliance and release must be returned within two (2) business days of the verification as a Winner or the selected entrant will be disqualified and the Prize forfeited.

All intellectual property, including but not limited to trade-marks, trade names, logos, designs, promotional materials, web pages, source code, drawings, illustrations, slogans and representations are owned by GoodLife and/or its respective affiliates as applicable. All rights are reserved. Unauthorized copying or use of any copyrighted material or intellectual property without the express written consent of its owner is strictly prohibited.